A library for founders. Free, and meant to be shared.
Self-assessments, frameworks, and reference material from our coaches. None of it requires registration. All of it is built to be used, whether we end up working together or not.
Short instruments, scored in your browser.
The Founder Well-being Check
Seven questions, scored in your browser, that give you an honest read on how your well-being is actually running right now. Adapted from a peer-reviewed clinical instrument by Dr. Michael Freeman and colleagues.
Take the check →The Co-founder Check
Ten questions, scored in your browser, on the working relationship most likely to determine whether the company makes it. Adapted from Karen Jehn's peer-reviewed intragroup conflict scale and Noam Wasserman's research on founding teams.
Take the check →The conversations founders have with us most.
How to choose an executive coach
What to ask in a chemistry call, what credentials do and don't tell you, how pricing actually works, and the red flags that should end the conversation. Written to be useful even if you never talk to us.
Read the guide →Co-founder conflict, before it costs you the company
Why the rupture arrives as drift rather than a blowup, the task-versus-relationship distinction that does the real work, and how to build the repair conversation nobody has by accident.
Read the guide →The board is a relationship, not an audience
The performance trap, the protocol for bad news, reading each director's actual position, and the older code the boardroom reliably activates in founders.
Read the guide →The post-fundraise dip
Why founders often feel flat or worse after the wire clears, what actually happened, and what to do in the ninety days after the money lands. Including when the dip isn't a dip.
Read the guide →Firing an executive you like
The delay tax, the open-seat memo, why wrong is not bad, how to run the conversation itself, and the post-mortem on your own hiring pattern that almost everyone skips.
Read the guide →The company was the architecture. Then you sold it.
The silence after the cadence stops, why the win can land as loss, the rush to the next thing, and how to tell appetite from escape before you commit to either.
Read the guide →What we hand to clients.
A reading list for founders
The books and papers we actually hand to clients, organized by the question they answer. Deliberately short. Each one earned its place by being handed over more than once.
Browse the list →Senior team stress audit
For the exec team under Series-B-and-beyond load. Twelve questions, named patterns, something to talk about on a Monday.
In progressIf a resource raised a question you want to talk to a coach about, start here.
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